Behavioral science, strategy, and AI insights all engineered to convert human behavior into growth.
About us
At Dash Activate Online, we delve deep into the minds of your customers. By leveraging behavioral psychology, AI-powered research tools, and strategic creative frameworks, we uncover what truly drives conversions. Our holistic approach ensures that every campaign is not just data-driven but also emotionally resonant, leading to sustainable and scalable growth for your eCommerce brand.
CASE STUDIES
We’ve helped Shopify brands break through plateaus, lower CAC, and scale sustainably — not through guesswork, but through systems built on insight.
Better results, no excuses.
SERVICES
We help modern eCommerce brands scale smarter by decoding buyer behavior.
Our system combines psychology, strategy, and AI to unlock what makes your customers tick — and turn it into revenue.
BENEFITS
Data-driven decisions and a world class team, we can tailor services to help you grow. As experts in social media marketing, creative optimization, conversion rate optimization and direct response marketing, our bespoke approach is your recipe for success…
We don’t just guess what works. We understand how your customers think, feel, and make decisions. Every campaign we launch is rooted in behavioral science and real human insight.
Our ads are engineered, not just designed. We use emotion, heuristics, and funnel psychology to craft content that grabs attention and drives measurable action.
We use AI to supercharge the creative testing process, turning one high-performing asset into dozens of variants quickly, without the need for new shoots or long delays.
We build long-term systems, not just temporary wins. From conversion-optimized funnels to performance-driven ad frameworks, our focus is sustainable, profitable growth.
With live analytics, performance loops, and clear testing frameworks, we show you what’s working and why, so you can double down with confidence.
Radical transparency is at the heart of everything we do. Interactive dashboards, weekly video reports and open lines of communication all designed to keep you in the driver's seat.
We are a marketing company that goes the extra mile. From crafting performance-led strategies to generating life-long customers, check out the success stories below for a glimpse into the Dash Activate Online experience.
Darian and the Dash Activate Online team are the real deal! They took the time to understand our business and the specific challenges we have as we scale. One area that we struggled with was coming up with unique and interesting ways to market my products. As a business owner, I wear a lot of hats and marketing isn’t my strong suit or what I enjoy spending my time on.
Before I started with Dash, I was using a lot of generic ads trying to lure customers in with images of my products because that makes sense right? Sadly, that never really worked that well which is when I knew I needed professional help. That’s where Darian and the team really killed it for us, helping me understand the right objectives to aim for. People don’t necessarily know my brand straight out of the gate, so we really needed to drill into the problems we solve for customers and nurture them towards the sale.
Dash helped me execute this with a few out of the box ideas that we never would have thought about ourselves like influencers, UGC and a series of cool behind the scenes videos filmed at our office... Definitely an asset to our team!
They’re also exceptionally talented at working with our assets. From conceptualisation through to editing and implementation, it’s mind blowing how many ads they can create out of our video and image assets each month.
Highly recommended and will continue to work with the team for a long time coming!
Before Dash we were in the early stages of our growth in the Australian market. We'd had two seasons of advertising with mixed success. Sales volume was going up, but profitability from online advertising wasn't.
We started using Dash Activate Online for Australian Summer 2020 and very quickly I found that their strategic approach and knowledge of the platform were far more sophisticated than my previous agencies. They were also very conscious of profitability and would move away from campaigns/strategies that didn't deliver. In our first season working together, Australian Spring/Summer 20/21 (Sep-Feb), our online store saw 90% growth YOY despite Covid and six weeks into the 20/22 season (Sep-Mid-Oct) our Australian online store is 277% up YOY as we have consolidated and built-on the lessons we learned together in our first season.
They know their stuff and bring a wealth of knowledge and learnings from other brands to the table, yet are willing to listen to my views (and gently correct them when I'm wrong). We have a very open and easy partnership, I can have tough conversations with them when I feel I need to and they always help to grow my knowledge and understanding of what they are doing to allay any concerns I have. But, frankly, as a business owner, what I care about most is significant profitable growth and that is what Dash have delivered.
Working with Dash Activate Online has been great for our business! More leads, more sales and we now have a better understanding of who we should be targeting with our Facebook campaigns.
Before we started working with Darian and the team, we were suffering from inconsistent results, always having to rely on flash sales and discounts to generate conversions. We had no idea how to scale consistently whilst maintaining our profitability and margins.
It turned out, we really didn’t understand the social media landscape and how to engage with potential customers through our messaging and creative. That’s where the Dash team has really excelled!
Engaging copy, stunning graphics, amazing videos and a strategy that delivers results consistently. Best of all, they bring ideas to me each and every month rather than me having to figure it all out on my own. I really can’t recommend them enough, but I hope this testimonial helps.
Thanks again Darian!
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